Atheism Plus is still in its infancy, and confusion about it is rampant. If you're inclined to do some reading about it, here's a few links that might be informative. I'm updating it as a I find more. If you have a suggestion, please share it in the comments.
2012-08-18 16:40 How I Unwittingly Infiltrated the Boy’s Club & Why It’s Time for a New Wave of Atheism, Blag Hag (Jennifer McCreight)
2012-08-19 13:06 Atheism +, Blag Hag (Jennifer McCreight) - The first use of the term "Atheism Plus".
2012-08-20 12:25 The New Atheism +, Richard Carrier - This post received a lot of criticism, including from McCreight
2012-08-22 10:13 I’m pretty sure the ACA has been an Atheism+ organization for years, Kazim (Russell Glasser of The Atheist Experience)
2012-08-22 14:51 What Atheism Plus Might Mean for Atheist Organizations, Greta Christina
2012-08-26 12:29 A+ haters, what have you got besides reactionary emotionalism?, Martin Wagner of The Atheist Experience